Branding
The Tail Project
Ongoing
A calm, minimal ecosystem for life with dogs — notes, tools, and storytelling.
BrandingWebStrategyContent system
Summary｜Notes
Purpose
Build a long-term content system where stories, tools, and records can be organized and continuously updated.
After
Content becomes structured, readable, and maintainable — not scattered over time.
What we did
Information architectureContent taxonomy & navigationTypography/layout rhythmResource & tools structure
Deliverables
Extensible content structureConsistent layout & componentsSustainable publishing workflow